Digital Health Heavyweights
This conversational podcast brings you exclusive interviews with all the Heavyweights in Digital Health. Hosted by Norm Volsky, a top industry headhunter, whose team helped scale companies including Livongo, Hinge Health, Lyra, Virta, Progyny and many more. This series will bring listeners insights into the latest trends, technologies, and strategies driving the digital health revolution.
In each episode, Norm sits down with some of the most influential and innovative leaders in healthcare technology today from legendary founders who have built successful companies, venture capitalists who have led funding rounds, HR/Benefits leaders at forward thinking companies, Consultants and Brokers at the top benefits consulting firms, and other impactful visionaries challenging the status quo in healthcare. Listeners can learn from the industry greats who have created what we now know as health benefits, and who are changing the face of healthcare as we know it.
Whether you're a healthcare professional, a tech enthusiast, a start-up founder, benefits aficionado, jobseeker in Digital Health, or simply curious about the future of healthcare, Digital Health Heavyweights has something for you.
Digital Health Heavyweights
Episode 42 - Cody Fair, Chief Commercial Officer at Noom
Welcome back for Episode 42 of the Digital Health Heavyweights Podcast
Today, Norm is joined by Cody Fair, Chief Commercial Officer at Noom, who shares his sales career journey and the challenges and successes he experienced at Paychex and Springbuk. Cody discusses the differences between selling HR tech and health and benefits, emphasizing the focus on outcomes in the latter. Cody also highlights the importance of cultural fit when hiring and building a team. He then talks about his transition to Noom and the impact of the company's weight loss management platform on people's lives. Cody shares the challenges and accomplishments of building the B2B side of Noom and the inspiring customer stories that keep him motivated. Noom has changed the lives of many individuals battling obesity or pre-obesity. The program focuses on behavior change and has been successful in helping people lose weight and maintain it. Weight loss has a significant impact on various aspects of life, including life expectancy, quality of life, mental health, and musculoskeletal health. Noom differentiates itself from other weight management programs by its expertise in behavior change and its focus on supporting individuals taking GLP-1 medications. In the next five years, Noom aims to continue its growth and innovation, particularly in the employer, health plan, and health system spaces. One of Cody’s favorite customer stories is the partnership with Accolade, where a thoughtful program was developed to benefit Accolade's clients. Sales leaders in the healthcare industry face challenges such as vendor fatigue and the need to deliver clear value propositions in virtual meetings. To be successful in sales, continuous improvement is crucial, and dedicating 30 minutes a day to learning and getting better is recommended. Entrepreneurs in the healthcare industry should do thorough research, have mentors, and surround themselves with smart people. The crucial traits for founders to be successful include taking risks, believing in their ideas, and persevering through obstacles. Cody Fair, the guest speaker, practices what he preaches by prioritizing wellness, exercising, and eating healthy. He shares a quick and healthy recipe of ground turkey with peppers, onions, and various vegetables served over rice.
Takeways
🌐 Cultural fit is crucial when hiring and building a team.
📈 Selling health and benefits requires a focus on outcomes.
🔄 Building the B2B side of a B2C company comes with its challenges.
🏋️♂️ Noom's weight loss management platform has had a significant impact on people's lives.
👥 Customer stories and feedback can be a powerful motivator. Noom has been successful in helping individuals battling obesity or pre-obesity to lose weight and maintain it through behavior change.
🍏 Weight loss has a significant impact on various aspects of life, including life expectancy, quality of life, mental health, and musculoskeletal health.
🧠 Noom differentiates itself by its expertise in behavior change and its focus on supporting individuals taking GLP-1 medications.
🚀 In the next five years, Noom aims to continue its growth and innovation, particularly in the employer, health plan, and health system spaces.
💼 Sales leaders in the healthcare industry face challenges such as vendor fatigue and the need to deliver clear value propositions in virtual meetings.
📚 Continuous improvement is crucial for sales success and dedicating 30 minutes a day to learning and getting better is recommended.
🔍 Entrepreneurs in the healthcare industry should do thorough re
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